ZICHE, ITALY AND TEGATECH

CASE STUDY: ENHANCING THE MARBLE SHOPPING EXPERIENCE WITH TEGATECH TABLET PCS

Introduction:
Ziche, an Italian leader in marble quarrying and sales, revolutionized its customer interactions with Tegatech’s Tega v2 tablet PCs. Marialuisa Antonioli, Ziche’s sales manager, utilizes these tablets to showcase the company’s exquisite marble products to customers worldwide.

Challenges Faced:
With marble being a highly varied and tactile material, customers often seek a hands-on experience before making purchasing decisions. Traditional methods of showcasing marble, such as physical samples or heavy notebook PCs, were impractical and lacked the desired interactive element.

Implementation:
Ziche adopted Tegatech’s Tega v2 tablets, leveraging their high-resolution displays and Windows 7’s multi-touch capabilities to provide customers with an immersive digital experience. High-quality images of marble slabs are wirelessly transferred to the tablets, allowing customers to explore the texture and nuances of each piece.

Key Features:

  • High-Resolution Display: The Tega v2 tablets feature a crisp 10.1-inch, 1024×600 pixel display, enabling customers to view marble slabs in stunning detail.
  • Interactive Experience: With Windows 7’s multi-touch capabilities, customers can manipulate images on the tablet screen, simulating the tactile experience of inspecting marble in person.
  • Portability and Convenience: Unlike cumbersome notebook PCs, the Tega v2 tablets are lightweight and user-friendly, allowing sales representatives like Ms. Antonioli to engage with customers effortlessly.

Results:
By adopting Tegatech’s Tega v2 tablets, Ziche transformed the marble shopping experience for its customers. The interactive nature of the tablets provided a convenient and immersive way for customers to explore marble options, enhancing their decision-making process.

Customer Satisfaction:
Ms. Antonioli praised Tegatech for their professionalism and assistance in finding the right tablet solution for Ziche’s needs. The tablets not only improved customer interactions but also positioned Ziche as an innovative leader in its sector.

Conclusion:
Tegatech’s Tega v2 tablets empowered Ziche to showcase its marble products with unparalleled convenience and sophistication. By leveraging cutting-edge technology, Ziche enhanced its customer engagement and competitive edge in the marble industry. The partnership with Tegatech exemplifies the importance of innovative solutions in meeting the evolving needs of customers in niche markets.